BTIG analyst Rich Greenfield says that FarmVille creator Zynga should ditch CEO and former Xbox head Don Mattrick. Greenfield called for the CEO’s ouster today in a paper called "Zynga Needs A New Leader – Time for Don Mattrick To Go" (subscription required). The analyst would prefer the company to focus on its best-performing games like FarmVille, Words With Friends and Zynga Poker, rather than expanding into areas which Zynga has less expertise. "Why not dramatically slash overhead, fire the vast majority of Zynga’s employees and milk the substantial underlying profits Zynga generates?" he asked.
via Gaming News Headlines - Yahoo! News http://ift.tt/1DPfTOg
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